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June 7, 2012

Brewery to host summer concert series

BY MICHELLE MILLER

STAFF WRITER

Beer is not the only thing on tap at Brewery Ommegang. This summer, the site will be used to host a summer concert series. It is not the first time Brewery Ommegang has provided musical entertainment. According to event promoter Dan Smalls, this will mark year two of a full fledged series.

“Its grown each year,” said Smalls, president and talent buyer of Dan Smalls Presents Inc., based in Ithaca. “I believe they did they did a show or two in 2010. Last year we did three large shows, and this year we have announced five and are working on at least one more.” So far, the lineup consists of CAKE, Death Cab for Cutie, Lyle Lovett, Wilco and Darius Rucker.

Smalls said the process of selecting acts happens in two ways.

“We came up with a dream list for the summer way back in the fall. At that time we were still considering Brewery Ommegang self-presenting the events. But as things came together, the idea of DSP presented events at the brewery took hold. It really started with Wilco We had been working on this show all last year and glad it came to pass. The other way shows come about is through agents reaching out directly to DSP.

Simon (Thorpe, CEO) and I agreed that this new hybrid model and partnership was the proper way to proceed. It’s yielded its benefits so far in great and diverse shows this summer with more hopefully on the way. It’s the start of a wonderful partnership that we both hope continues to grow and develop. We  share the same vision to concentrate onthe experience more than the crowd size or dollars. When you make that tantamount, the rest takes care of itself.”

Lovett preformed at the brewery in 2010, and Smalls said he was so well received that it was determined he should be asked to come back. According to Smalls, the highlights of last year were the Avett Brothers with Brandi Carlile last fall and The Levon Helm Band with Arlo Guthrie anti-fracking event last May.

Kelly Jendrzejewki, spokesperson for Brewery Ommegang, said each year the performances are special.

“Year to year we see varying acts for all different genres and music lovers,” she said. Smalls said this year’s series is a combination of bigger names and diverse talent that all fit within the brewery’s core vision.

“We’re very excited about the lineup and the fact that our reputation as a venue has  grown so far and so fast. Good treatment andgreat shows build this reputation and that’s  what is important for growth. The picturesquesetting and phenomenal beer don’t hurt,” he said.

According to Smalls there are a limited number of tickets for each show. “It depends on the shows. In building a venue for each event we can tailor it to the expected crowd size. Wilco should be the biggest show of the summer,” he said.

Camping is permitted at the concerts for an additional small fee, Jendrzejewki said. She said camping allows the opportunity for  concert-goers to stay on site worry free.Camping started at the brewery’s brew fest and people have gravitated toward staying after the concerts, Smalls said.

“We provide portolets and water and hand sinks, no showers, and plenty of food and drink during concert hours. Plus many folks stick around to try the beers and check out the cafe the next morning. It’s a real sense of community,” he said.

People come from near and far, depending on each artist, according to Jendrzejewki. She said some performers have diehard fans who will travel hours away to see their shows.

Organizers have to surround Cooperstown with advertising to reach large enough crowds, Smalls said. “It’s also a huge challenge to market in this way and keep costs under control,” he said. “We focus on Albany, Utica, Binghamton, Syracuse, the Hudson Valley and beyond.”

Crowd sizes are also related to the act. Smalls said last year the brewery hosted between 1,500 and 3,000 for events.

“A few of this year’s should be bigger. But we are prepared for this additional with supplemental parking, trolley shuttles etc. to again focus on the overall experience,” he said.

Brewery Ommegang provides the concert series not only to bring people into the area, but to build the area in general, according to Jendrzejewki. “Holding a concert series every summer with multiple diverse acts, we are able to create a lot of interest for people to visit the area.

Upstate New York, and more specifically, Otsego County has a lot to offer. It not only has the great outdoor activities and camping, but concerts, festivals and more.

Ommegang is very involved in our community and we love giving back to the area that  supports us so much. We havethe opportunity to work with many local businesses and organizations that carry our product or work with us, and we just want to be able to give back by driving business to those locations.” The lineup

FRIDAY, JUNE 15 - CAKE

Cake is an American alternative rock band from Sacramento, Calif. Tickets went on sale April 6 and can be purchased at the brewery, online at dansmallspresents. com or by calling (888) 512-SHOW. Tickets are $42.50 in advance for general admission. Gates will open at 5:30 p.m.

FRIDAY, JULY 21 - DEATH CAB FOR CUTIE

According to a Brewery Ommegang media release, this band was an unlikely success story in the 2000s. The release  said Death Cab for Cutiestarted on a small Seattlebased label and gradually became standard-bearers for a style of sweet indie rock that emphasized gentle melodies and vulnerable, emotionally candid lyrics.

The concert is open to all ages. Children 12 and younger will get in free. Gates will open at 5:30 p.m. and the show is scheduled to  begin at 8 p.m. Tickets wenton sale on May 4. If purchased in advance, tickets are $39.50. The price will go up to $45 if bought on the day of the event.

FRIDAY, JULY 27 - LYLE LOVETT

According to a Brewery Ommegang media release, Lovett has defined the modern Texas singer-songwriter.

Fusing elements of the blues, country, folk, gospel and jazz, four-time Grammy winner Lovett — in a career that spans 14 albums and more than four million records sold — has created his own style of Americana, defying convention and breaking down barriers along the way.

For the last few years Lovett has been alternating large band tours with acoustic shows teaming him with John Hiatt as well as larger songwriter circles  also featuring long-time friendsHiatt, Guy Clark and Joe Ely. In addition to his music, Lovett has appeared in 12 feature films, including several directed by the highly acclaimed Robert Altman.

He was most recently featured in the documentary “For the Sake of the Song: The Story of Anderson Fair,” a film that explores the significant role  the legendary Houston musicvenue continues to play in preserving American musical traditions.

Gates will open at 5 p.m. and the show is scheduled to begin at 8 p.m. Thos of all ages are encouraged to come, and children younger than 12 will get in free.

Tickets went on sale May 27. The cost is $55 in advance and $60 on the day of the event.

SATURDAY, JULY 28 – WILCO

WILCO will return to Central New York for the first time in a number of years. The group has been described by “Rolling Stone” as “America’s foremost rock impressionists.”

A Brewery Ommegang media release said, “WILCO has made a long career of weaving diverse musical influences into a coherent, reverent and wholly unique sound.

Their refusal to be categorized and fearless interpretation of musical genres both past and present has ensured their continued critical acclaim and audience loyalty.”

Gates will open at 4 p.m. The show is set to start at 7 p.m.

Those of all ages are encouraged to come, and children younger than 12 will get in free.

Tickets went on sale on April 13. The cost is $42 in advance and $50 on the day of the event.

SATURDAY, SEPTEMBER 22 - DARIUS RUCKER

Some may remember him as the frontman of Hottie and the Blowfish, but now he has made it big in the country scene. Rucker grew up in Charleston, S.C., where he was exposed to the sounds of Otis Redding, Al Green, and Gladys Knight at an early age.

According to a Brewery Ommegang media release, those R&B icons helped influence Hootie and the Blowfish’s recordings, all of which featured  Rucker’s soulful baritone atthe forefront, but it wasn’t until his solo career that Rucker truly paid homage to the sounds of his youth.

“Rucker has made a finesounding country album, full of singable choruses, bittersweet fiddle and steel, and guitars with bottomless twang,” USA Today.

“On his Nashville debut, Rucker’s rich baritone, sentimental ballads and bright hooks made him the most successful African-American country singer since Charley Pride.” – Rolling Stone.

Gates will open at 4 p.m. The show is scheduled to begin at 7 p.m.

Tickets went on sale on April 6. The cost is $45 in advance and $50 on the day of the event.

For more information about the concerts, visit dansmallspresents.com.

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